For purposes of formatting, I made a static version for this post. . The WNBA is 50 years behind in terms of establishing a brand and resolving labor issues. The positive trend extends to the NBA TV ratings, as the 2022 finals also had significantly higher ratings than the previous years finals, data from Sports Media Watch indicates. Stephen Curry earns $43 million per season whereas Sue Bird the highest paid player in WNBA earns only $221,000. Griners cash prise money. Some of the most unique perks they offer to ticket members include: Seattles attendance has generally been on the rise over the last five years. And when the move was made, it wasnt clear how successful the team. Get full access to all features within our Business Solutions. However, be warned about the Liberty, because although they take a lot of threes, they dont shoot a high percentage. 2023 Leaders Group. Approximately 76% of Black Americans are NBA fans. The increase in viewership wasnt as drastic as the previous years 49% jump that followed the COVID-19 pandemic, but 2022 still set the record as the most-watched WNBA season since 2008. On the other hand, the Chicago Bulls had the highest average attendance of the NBA with 20,697 fans at games. Each team plays a total of 34 games, four against in-conference opponents and three against non-conference opponents. Accessed May 02, 2023. https://www.statista.com/statistics/1236737/wnba-average-attendance/, Website (acrossthetimeline.com). Typically, those two go hand in hand. The 2020 WNBA season was played without fans in attendance as a result of the coronavirus (COVID-19) pandemic. In 2020, the team dropped to 11th in attendance, which led to administrative changes. Another unique offer is a private dinner with Head Coach Mike Thibault, An annual Member Party with all the players and coaches, $5 off the WNBA league pass (which we recommend for, And a discount of 10% off merchandise at the Storm Team Shop, The opportunity to join The Presidents Circle Enjoy which includes giving back to the community, And an exclusive post-game locker room VIP experience, They also offer season ticket buyers an exclusive rate on additional tickets, And a 25% discount at the Lynx Team Store, Annual members-only all-team autograph session, Members-only Townhall with basketball and business staff, Annual monthly off-season programming such as member luncheons, Groups have the option to cut down the nets post-game, Exclusive season ticket holder events with players and coaches, A Q&A sessionwith Sun playerswhere you will be able to submit questions in advance, Loyalty card discounts at select shops and restaurants at Mohegan Sun, Competitive pricing: set a price based on what the competition charges, Reference pricing: set a price based on what everybody else is charging for a similar product, Value-based pricing: set a price based on how much the customer believes what youre selling is worth, Price skimming: set a high price and lower it as the market evolves, Penetration pricing: set a low price to enter a competitive market and raise it later. The Connecticut Suns ticket prices range from $227 Platinum seats to $15 Pink seats per game. Phoenix Mercury ticket prices range from Blue right on the court to upper level Yellows. AT&T WNBA 2022 All-Star Game became the most viewed All-Star Game in 6 years, averaging 734,000 viewers, up 53 percent over last year's event. All rights reserved.The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Leaders Group. This is a little more than the 50% average disparity. Based on this discovery, one possible solution could be to publicize the players accomplishments, which could help to expand the WNBAs fan base and increase game viewership. That was also a year in which the Los Angeles Sparks, the Connecticut Sun, and the Minnesota Lynx in particular saw double-digit attendance growth. Total attendance in the WNBA's 21st season was 1,574,078, with teams averaging 7,716 fans per game. Chart. the 90s Bulls are considered to be the best basketball team ever. The prize money on the PGA Tour and the LPGA Tour is vastly different. But because Sue Bird has before mentioned the data disparity between men and womens sports, in terms of performance data, its likely theres an opportunity for W ticket data to be better analyzed to extract more revenue. The WNBA reported a 51% increase in viewership over the regular season in 2020. The NBA finals in 2022 had an average TV rating of 6.58. The NBA's average ticket price is variously reported at between $51 to $89; the WNBA's $17. *The 2021 WNBA season was played with strict COVID protocols placed on indoor venues. If your favorite thing to do is watch an offense predicated around the three pointer, you could see which WNBA teams are most like the Rockets in terms of their shot distribution (by selecting FGA from various distances). Statista. By simplifying their price structure they have an opportunity to increase their low attendance, as they rebuild their brand. Which isnt as much LA and NY, but still high. If you add up all the currently listed price points (3) theyre offering tickets at, and assume theres an equal number of seats for each (which there isnt), the average ticket price would be $39.50. Though, it has been impacted negatively by their venue shuffling. As a final example, lets say that you just loved watching the Warriors offense on the way to the first title in their recent run, because I mean who didnt? But it doesnt seem to have hurt their ticket price too much: Storm tickets are available for an average of $42, according to SeatGeek. Pricing is one of the biggest levers the league has to improve its revenue success. The WNBAs highest-paid player, Seattle Storm guard Jewell Lloyd, reportedly signed a two-year, $463,030 deal with the Storm earlier this year, making an average of $231,515 each season, according to the Associated Press. The Sky averaged over 6,000 fans per game in 2019. Click below to sign in. In addition to matching NBA teams with comparable teams in the WNBA, I compare the leagues in a number of statistics throughout the last 10 seasons. The NBA finals in 2022 had an average TV rating of 6.58. . And discuss the pricing opportunities each team might have. Well, Im here to tell you that you might enjoy watching the WNBA and help find your potential new favorite team based on your NBA preferences! [Online]. What is the average attendance for a WNBA game in 2021? There are presently 30 NBA clubs that own half of the W.NBA, and there are 12 that control half of the NBA. Register in seconds and access exclusive features. Total attendance for the athletic term was 8,634,112 - an all-time record. SBJ Spotlight: Rich McKay of AMB Sports and Entertainment, Anquan Boldin on how the Players Coalition continues to fight for social justice, Jalen Rose on being a business-minded athlete, and why NIL is good for college players, Bill Simmons on the creation of ESPNs 30 for 30 documentaries. A paid subscription is required for full access. According to TicketIQ Blog, the Lakers had the highest prices for tickets in the entire NBA at $472 per game for the 2019-20 season. So today, were going to discuss WNBA season ticket prices, including how costs vary by team. There are 204 matchups between teams in a WNBA season. In 2019, the Bulls were second in the attendance report and had a terrible team. This marked a steady year-on-year increase following the sudden drop in viewership amidst the COVID-19 pandemic. WNBA revenue is a fraction of that produced by the NBA, which is why Green is urging female athletes to target corporations that claim to be supportive equality for women. The average salary in the NBA is $7 million and the average salary in the WNBA is only $80,000. While the viewership levels are still not back to the pre-COVID-19 levels, if we look at NBA viewership by year, the 2022 finals were still the most-watched finals since 2019, which attracted 15.1 million viewers. Stephen Curry makes more than 200 times than that of the highest paid player in the WNBA. The Mystics tickets range from M-Class at $195 per game, to lower level baseline high seats that can be purchased at $12 for a single game. Pushing a boulder uphill feels exhausting. Not only the finals and the regular season games registered an increase in viewership. Minnesota Lynx ticket prices range from Light green right on the court at $257 to Light purple that can be purchased for $17 for a single game. Thats similar to the 50% league gap. It is composed of twelve teams, all based in the United States. Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. If we look at the NBA finals viewership by year, the game that attracted the highest viewership to date was the sixth game of the 1998 finals, when the Chicago Bulls beat the Utah Jazz 87-86. The interest among men was slightly higher, with 28% of male responders showing interest in the womens league, though 22% only followed the WNBA casually, and 6% described themselves as avid fans. Which is a figure that may increase as Luka Doncics impact continues to rise. Vegas ticket prices both from SeatGeek and their website are on the higher end for WNBA teams. Their SeatGeek average puts them at the 4th lowest in the league. Statista. Mary Jo Kane, the director of the Tucker . At the 2019 WNBA All-Star in Las Vegas, ticket prices started at $30 on axs.com. Because of this the WNBA does not make that much money when compared to NBA. Similar to Barclays Center and Staples Center, Minneapolis Target Center is a venue that is bustling with basketball activity year-round. The NBA has 30 teams, the WNBA 12. If you add up all the price points (5) theyre offering tickets at, and assume theres an equal number of seats for each (which there isnt), the average ticket price would be $80.80. In that case try to catch the Storm, Sky, or Sparks. Which brings us to this point: The average NBA salary is around $7.5 million; according to the league, the average WNBA salary in 2019 was about $116,000, but a new CBA (collective bargaining agreement) which runs from 2020 to 2027 provides a 53 percent pay increase. Are you interested in testing our business solutions? For more facts about the NBA, take a look at some groundbreaking records that marked the history of the league. In fact, their average attendance has fallen off a little each year over the last five years. Heres What We Know. Award-winning original reporting, with in-depth profiles, timely research and expert opinions on the biggest issues and stories in sports business. Which relative to the high cost of living in Los Angeles, isnt too high. Already in 2017, the WNBA registered a total attendance of 1,574,078 fans. Thats probably just a few more price points than they need, and is likely causing a little consumer confusion. Atlanta Dream ticket prices range from Courtside Sideline at $138 to Upper stands for $18 per game. This could be accomplished by paying WNBA players a similar percentage of the leagues revenue. Are you interested in testing our business solutions? Basically, since 2015 Sparks attendance has been on the up and up. The regular season NBA games in the 2021-2022 season had an average of 1.4 million viewers on ESPN, marking a 17% increase compared to the previous season. In what was the first year of rising star Arike Ogunbowales career in north Texas. The CBA raises base salaries to $130,000, with the leagues top players earning up to $500,000. The Sun created some unique perks to further entice season ticket holders including: The Sun have worked their way up into the middle of the team pack over the last five years, in terms of average per game attendance. According to Sports Business Journal, each NBA game averages 1.2 million viewers, while WNBA games average less than half that, resulting in a significant revenue disparity. Their average ticket price is $43. NBA paid attendance was at 92% of capacity overall this season despite the ongoing challenges of the pandemic, as 11 games had to be re-scheduled due to covid protocols and the Raptors played a dozen games with no fans present and two more with a reduced capacity. The television ratings still arent at the pre-pandemic levels. There is a stark difference in . Some of their creative ticket offerings include: Over the last five years, Dallas Wings average game attendance has been as low as 3,872 in 2017 to as high as 5,297 in 2016. New York Liberty tickets have an average price of $40 according to SeatGeek, putting them very close to the middle of the pack. These cookies ensure basic functionalities and security features of the website, anonymously. The WNBA Finals averaged 381,00, and it was the least-watched finals since 2013 when the Minnesota Lynx played the Atlanta Dream. Teams offer anywhere from 3 to 21 different price points at which fans can purchase with the average being 10 price points. Therefore, the total league payroll for the WNBA accounts for only 0.31% of the NBA total league payroll. What percentage of WNBA viewers are female? In 2019, the NBA had an average attendance of 17,509 while the WNBA had an average attendance of 7,716. *gSE+sBh*dXaO`=wUd!UT)U)`?~?,_zt:p?R}~q7z=Or2.vn7rMMayguHo_?1Xm ;ev+/_rh,Q@o{1Bpi r>+c^8ldW Since the NBA draft hasnt happened yet, I compared the 2018 WNBA Draft to the 2017 NBA Draft. 20,000+ NBA Fans Chicago Bulls (20,881), Philadelphia 76ers (20,655) The Chicago Bulls led the league in attendance, but the team is historically loyal. Women's National Basketball Association (WNBA) average regular. #1 Draft Picks in Each League The #1 draft pick of the 2018 Draft for the WNBA was A'ja Wilson from the University of South Carolina. Most WNBA teams seem to take far more midrange shots than is customary in the present day NBA, and that is exactly what we see in the data. According to researcher Panorov, telling stories about NBA players accomplishments can influence fan perception and encourage more people to watch the players games (2015). We saw in the previous section that the leagues are quite different, so the comparison is not perfect, but its still fun! "Women's National Basketball Association (Wnba) Average Regular Season Attendance from 1997 to 2022. With an average rating of 6.58 compared to 5.2 in 2021, the 2022 finals were noticeably ahead. Using data from stats.nba.com and stats.wnba.com, we see in the figure below that every WNBA team in the 2020 season took more midrange shots (5 - 19 feet) than the average NBA team in the 2019-20 season. But encouragingly, in 2019, the Wings averaged just under 5,000 spectators per game an uptick from the previous year. They drew around 4,700 per game in 2019 after garnering 5,307 per contest in 2018 its initial season at Mandalay Bay Events Center. Though attendance has been on the decline since then. In total, there are 1230 NBA Games during the regular season. if(typeof ez_ad_units != 'undefined'){ez_ad_units.push([[300,250],'professionalshq_com-large-leaderboard-2','ezslot_5',109,'0','0'])};__ez_fad_position('div-gpt-ad-professionalshq_com-large-leaderboard-2-0');For whatever reason, no one wants to admit that some sports translate better than others for both men and women. A player must be 22 to be drafted in the WNBA. You can also find resale tickets on SeatGeek, Vivid Seats, Facebook Groups, and more. Average attendance started at roughly 9000 per game in 1996, spiked to 11k per game in 1998 and declined back to 9k per game in 2002. statistic alerts) please log in with your personal account. "Women's National Basketball Association (WNBA) average regular season attendance from 1997 to 2022." This site is owned and operated by ProfessionalsHQ. Making Minnesota a closer markets. But after a semifinals appearance in 2019, and a Finals berth last season in the Wubble, it is safe to say the Aces have been an on-court success since going west to Nevada. The average per game attendance (regular season) of the National Basketball Association was 17,184 for the 2021/2022 season. says it cant expand for expansions sake without the money to do so. Typically, Nets tickets can be found for as low as $23.00, with an average price of $132.00 according to SeatGeek. They headed to the Congress Heights neighborhood of Washington, D.C. to the DC Entertainment and Sports Arena. Thats a cool built-in referral program. Prior to moving the three point line back for the 2013 season, WNBA teams were taking more 3 FGA per possession than NBA teams on average, but over the last decade the increase in three point attempts in the NBA has been much more dramatic. Las Vegas Aces ticketscan be found for an average of $65.00 on resale market SeatGeek. Judging by these NBA statistics, both the NBA and the WNBA are well on their way toward getting their viewership back up to pre-pandemic levels, if not higher. The NBA has 30 teams, while the WNBA only has 12. Meanwhile, the NBA was noticeably less popular with those aged 45 to 64 (44%) and those over 65 (34%). Though their average ticket price is on the higher side for WNBA teams, which could be keeping some fans away. The exact worth of the team is not revealed however, on an average a WNBA team is not worth more than $50 million. Upgrade your subscription to get all the news you need: Adding SBJ weekly content will give you the comprehensive view of sports business with: Adding SBJ daily content will give you the comprehensive view of sports business with: You have 1 All Access article remaining this month. How many people are at WNBA games? If WNBA players could spend more time on the court and contribute more to the leagues promotion, their chances of increasing the revenue sharing percentage would improve. Of the six games played, the sixth, which saw the Golden State Warriors win, was the most popular, reaching a peak of 13.99 million viewers. 25 Essential Basketball Statistics To Prep You for the Playoffs, China Esports: Stats and Facts About the Largest Esports Market, 20 NFL Facts & Stats: Unforgettable Football Moments, Kentucky Derby History: 20 Facts About the Legendary Event, Top NBA Viewer Demographics and Stats (Editors Pick), Best Poker Training Sites and Courses in 2023, Is Lucky Block Crypto Legit: What You Need to Know, How To Bet on Baseball: Bet Types, Tips, and Mistakes To Avoid, What Are Penny Slots? Its oscillated up and down over the years. Whats the average salary of a WNBA player? In, Website (acrossthetimeline.com). The average pro Overwatch gamer makes $39,000 more per year than the average WNBA player. (2022), Do NBA Players Make Money From 2K? If you are an admin, please authenticate by logging in again. Their exclusive club perk including giving back to the community could be building fan commitment. Average attendance was 17,186, down 3.8% versus '18-19, the last full season that was not affected by the pandemic. WNBA ticket prices reveal a lot about the league we love. Access to easy-to-read digital editions of weekly issues. Thats a pretty big disparity. In this article, well look at some of the latest data on the popularity of the NBA, both recent and historical, so read on if youd like to know more. For much of its history, the Atlanta Dream have played in several arenas throughout the ATL. The Dallas Wings are one of a few WNBA teams that play outside their designated city. So now that you know how WNBA teams are pricing compared to each other, lets take a look at how their prices stack up against their NBA peers. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. SeatGeeks info has DCs Wizards tickets listed on average at $51. According to a 2022 survey by Statista, 40% of Black respondents in the US described themselves as avid fans, and 36% only had a casual interest. So far this season, the Storm have the highest average attendance in the WNBA, according to statistics from acrossthetimeline.com. To influence WNBA players salaries positively, we recommend extending the season beyond the summer. Clubs with tight schedules have had the league fund charter travel on occasion during the playoffs, but the unions collective-bargaining agreement forbids teams from chartering their own planes. Though their starting price is a bit higher than most. Lowerpricesmean more demand. When it comes to women, only 37% had an interest in the league. The WNBA noted its viewership is up 51% when compared to the 2020 regular season. The Celtics average most recent ticket price is $109. The wins have helped to drive Minnesota Lynx ticket pricesa little higher, and today they can be found for $65.00 on average. This cookie is set by GDPR Cookie Consent plugin. Statista surveys also found that men are significantly more likely to be interested in the NBA. "Average regular season attendance at WNBA games in 2022, by team." 49 print issues delivered to your home or office. I present some of the interesting observations I found from using the app in this post, but encourage you to play with it on your own! ^wSwS~=bt,Nt]0NO4}@FEok7~X6_C?iZi\jexJ{V#(Z.q}So{I||6-2.O~|64X|k1?}1op~i19|brlmItn5F(13]6