They have more than 48 million followers at the time of writing. 21-year-old Hannah, has been a K-pop fan since she saw the video for 2NE1 song 'I am the Best' at a sleepover in 2013. Numbers show 29% increase from 100 million in 2020, Figures show the rise in the number of Hallyu (Korean Wave) fans in the past decade. Gamsa-haeyo! Fans cheer as K-Pop group BTS performs in Central Park, May 15, 2019 in New York City. I saw family members sharing it and I was like how the hell have they found that? Show publisher information It just catches you and I cant explain it, it just gets you.. South Korean boy band, BTS, has achieved global success: two consecutive #1 albums on the Billboard charts, a sold-out world tour, and a historic stadium show at Citi Field, with over 40,000 fans in attendance. K-pop fans are creative, dedicated and social - we should take them Only 11.3 percent of respondents identified as male, while 86.34 percent meant 348,377 identified as female. You only have access to basic statistics. Not to forget to mention that over the years, the Korean wave fan club merging and collaborating have been highly noticed. However, according to Google Trends, American fans account for nearly 30% of global K-pop searches. With these three inclusions, the group now has over 25 world records. How he got even more well known among kpop fans who are not FS fans? Why are international fans more delusional? : r/kpophelp - Reddit He is considered like a living FS legend. Its their personal choice. This was all combined into a world map that showed several countries and the most . It's now called Influence, which is part of Brandwatch's Social Media Management solution. Why Did Ronnie And Roxy Leave Eastenders? This was recorded in December 2021. Korean Foundation for International Cultural Exchange. All in all, it will be interesting to see how other indicators of popularity compare and how data is collected to analyse trends and shifts in K-Pop. Theres a lot more connection between artists and fans than with western artists.. BTS Lead The Growth Of Hallyu To Nearly 90 Million Fans - Forbes K-pop: Why it's hard for stars to be gay in South Korea | CNN Here are 10 incredible stats and facts based on years worth of data about the world's hottest boy band, updated for 2023 by popular demand. There has been immense expansion too. But while acknowledging problems like cultural appropriation and ethnocentrism within K-pop, Lee says he doesn't think it is all negative for the future of K-pop. Having someone you can talk to with the same interests is just a big thing for younger fans. ), BTS poses in the press room at the American Music Awards at the Microsoft Theater on Sunday, Nov. [+] 19, 2017, in Los Angeles. Meanwhile, 54.3% of searches, clicks and views went to all other groups, showing that there is much room for other K-Pop groups to gain interest. Korean drama (K-drama) popularity worldwide 2022 | Statista You need at least a Starter Account to use this feature. As per Guinness, the K-pop artists surpassed 60.2 million Instagram followers last month, making them the platform's most-followed musical group. Army, Blinks, EXO-L, Monbebe, Atiny - a guide to all the K-pop fandoms. Would A Long Writers Strike Kill Off Late-Night Television As We Know It? The study found that the five most popular K-Pop groups around the world are BTS, BLACKPINK, TWICE, MOMOLAND and EXO. They presently have 60.6 million Instagram followers, which explains the number of fans the K-pop sensation has worldwide. In high school it is harder to make friends, if you can see someone with a BTS badge on it makes it easier to talk to people., A post shared by K-Pop UK Sales (@kstars722). Brandwatch acquired Paladin in March 2022. Surveys have been made. According to Guinness, the Dynamite singers have far more Twitter followers than any other music group in the platform's history, with 44.2 million, an achievement the Korean group swiped from fellow boy band One Direction, who had 31.7 million followers in 2017. statistic alerts) please log in with your personal account. Nowadays, many youngsters are willing to become Kpop idols. Japan, the world's second-biggest music market, has become a go-to promotional region for K-pop over the years. According to a Korean media outlet, a sociological survey of over 400,000 BTS fans was conducted between July and September 2020. That's an average of 547,945 mentions daily - aka a lot of social conversation. Its probably growing every day, and its pretty understandable why it has so much craze. Original question: "How popular is K-pop in your country at the moment? To help your company thrive in 2023, we've consolidated and expanded our product suite, bringing together even smarter and more efficient tools, all under one roof. BTS is set to perform at one of the world's most prestigious stages, the Allegiant Stadium, in Las Vegas in 2022, following their Permission to Dance concert in South Korea. Engagement performance compares an artist's performance to other artists who have the same reach. 'Dynamite' was BTS's first track completely in English, a fact believed by some to have contributed to it's success. It isn't just BTS fans who are this passionate. Most Twitter engagements (average retweets) for a music group (a record that they have topped four times), "Butter" snatched five records, among which the most viewed YouTube music video in 24 hours, and most streamed track on Spotify in the first 24 hours, Most tickets sold for a livestreamed concert (756,000), Made group history at the Billboard Music Awards 2022, with scoring the most trophies (three) than any other group or duo, Back in June 2020, BTS and Big Hit Entertainment. BTS hold the record by Guinness World Record 2022 for: BTS PERMISSION TO DANCE ON STAGE - LIVE PLAY in LAS VEGAS SPOT. Looking at the20 artists who outperform the norm most drastically, K-pop acts make up a majority, with well over half. K-pop fans worldwide responded by inundating it with fan-recorded videos, known as fancams, and memes of various K-pop artists, in an effort to prevent police from tracking protesters' actions. 10. K-pop fans emerge as a powerful force in US protests - BBC News Although no official surveys have been carried out by the Army worldwide, the majority of sources disclose that the Philippines has the most Army. Sounds funny? FirstisExo, the nine-member boy band formed in 2012 who have been calledby some "the kings of K-Pop." But 2017 marked a noted departure whena seven-member boy band from South Koreashook things up, becoming the first K-pop group to reach the top 10 of the Billboard 200 Chart. Vietnam- K-Pop music is well known in Vietnam. 2023 OtakuKart.com. If that wasnt enough, by bringing $3.9 billion each year, the septet could generate an economic value of $39 billion over the next decade! The septet has always grown and has the world's largest fandom, with unfathomable records. Brandwatch acquired Paladin in March 2022. And with 92 out of 100, makes @BTS_twt one of the most influential accounts on Twitter, and certainly the most influential K-pop band on Twitter. Along with this, Mexico also ranked at #6 for the most K-Pop tweets posted in 2021. Kpop stans from an academic's point of view - Study International Excited fans at KCON 2017 at LA Convention Center (Photo by Greg Doherty/Getty Images). Furthermore, there is no single way to determine how many fans the group has in India, but following an MV that the artists published on YouTube that received nearly 10 million views in just a few days, approximately 8 million of those views came from India. How K-Pop Fans Actually Work as a Force for Political Activism in 2020. In, Korean Foundation for International Cultural Exchange. To date, BTS have won 483 awards out of 692 nominations. Hashtags are used in a majority of posts, with #bts leading the pack, followed by #bts_butter. ", BTS album total sales in South Korea 2013-2022, Top selling physical music albums South Korea 2022, To download this statistic in XLS format you need a Statista Account, To download this statistic in PNG format you need a Statista Account, To download this statistic in PDF format you need a Statista Account. Japanese kpop fans and figure skating fans who also like kpop surely knew of him from the beginning. During what CJ calls "comeback season" -- when BTS is releasing new music -- they focus on encouraging fans to stream and buy music. The popular Korean music genre is topping the charts and scooping prizes, we look at the secret of its unstoppable rise. Although the term includes music of a variety of stylistic origins, it is often associated with so-called K-pop idols. Advertising spending in the U.S. 2020-2024, Film industry in the United States and Canada - statistics & facts, Profit from additional features with an Employee Account. If we look overall, its uncountable. It was highlighted that this is the first time that an indication of the global popularity of K-Pop groups has been quantified. Europe had 6.57 million fans in 534 clubs, while Africa and the Middle East had 230,000 in 140 clubs. Meanwhile, Ateez (whose song Deja Vu has 32 million views on Youtube) are touring six European cities in 2022; Madrid, London, Amsterdam, Paris, Berlin and Warsaw. People just cant get enough, especially online. Over the years, Japan, the world's second-largest music market, has become the go-to promotional region for K-pop. It's now called Influence, which is part of Brandwatch's Social Media Management solution.Want to access your Paladin account?Use the login menu at the top rightcorner. Following the members of Kpop bands such as BTS, EXO, TWICE, STRAY KIDS, SEVENTEEN, BLACKPINK, etc, people are going insane with their versatility. Along with this, Malaysia also ranked at #7 for the most K-Pop tweets posted in 2021. According to the survey, the United States has 8.4 percent of the BTS Army. -- devoted to helping BTS "spread their wings & fly on the Billboard Charts." Offline, fans are catered to with sold-out club nights and shops filled with Korean music and merch. "Social media plays a vital role in our everyday lives, which is why we use it as a tool to promote BTS, encourage and remind our followers to continue supporting them to the fullest, and inform them on how to do it.". But this ARMY is primed for social media. Malaysia Along with this, Malaysia also ranked at #7 for the most K-Pop tweets posted in 2021. "It's a lot more intricate. "Popularity of South Korean Pop Music (K-pop) Worldwide as of December 2022. The reality that Indonesia has such a large fan base goes without saying to those who follow the industry. But, being a fan already, dont you want to know the exact number of Kpop fans in the world? Are you a Kpop fan? This statistic is not included in your account. Along with this, the Philippines also ranked at #2 for the most K-Pop tweets posted in 2021. Fans spend 11 days each year or 22 hours each month on K-Pop content. The Top Countries That Love K-Pop Music - K Crush America Magazine to incorporate the statistic into your presentation at any time. This list was determined by the number of unique authors writing about K-Pop on the social media platform in 2021, and what their country of residence is. Rest assured, the fans are excited about the upcoming concert. Well, it is very much possible to like more than one Kpop band if you are deeply into the music genre. A post shared by BLKPIK (@blackpinkofficial). There were 12.98 million unique authors mentioning BTS online between January 1 2020 and December 31 2022. "If a song is streamed a lot, may it be by the artists fanbase or the general public, it shows what music people are appreciating. Fans waited in line for days to see . Statista. You may not know what Hallyu means, but you will have experienced it. (Yonhap), Art student eats Maurizio Cattelan's banana at Leeum, Yoon fetes new nuclear accord as allies take harder line on NK, K-pop concert opens 8-day Seoul Festa 2023, Falling births a concern for North Korea, too, [Weekender] Korea in midst of golf wear craze, Central bankers, finance ministers flock to Songdo for ADB meeting, [Herald Review] 'K-pop Super Live' spotlights major K-pop artists, B.I announces comeback with 2nd full-length album on June 1, Exports decline for 7 consecutive months amid chip slump, Gender equality? Explained, Why Did Lui Calibre Get Cancelled? With the help of their fan base, ARMY, the K-pop group has the world's most powerful fandom. (2023). The guy has broken world records over and over again. In the past week, they sawover 24million, more than 14,000 times what's expected. Unexpectedly, South Korea, the boy band's homeland, ranks second. 1st Floor, Sovereign House, Church Street, Brighton, BN11UJ This might be because they have a bigger than ever awareness amongst the general public and casual listeners, which is a big indication that BTS will soon become a householdname in many more countries and that they will gradually continue rising even higher," CJ wrote. ", Korean Foundation for International Cultural Exchange, Popularity of South Korean pop music (K-pop) worldwide as of December 2022 Statista, https://www.statista.com/statistics/937232/south-korea-kpop-popularity-worldwide/ (last visited May 01, 2023), Popularity of South Korean pop music (K-pop) worldwide as of December 2022 [Graph], Korean Foundation for International Cultural Exchange, March 10, 2023. Theyre kind of funny, theyre kind of cute, says Cat. Only 4.24 percent and 2.02 percent of Army were in their 30s or 40s, respectively. And one of them is Kpop Generation. Bonus #1: Jungkook became the first Asian artist to perform at the FIFA World Cup 2022 in Qatar. In October 2020, Big Hit Entertainment (BTS record company) went public. Eachadministrator is in a different time zone so that they can cover all hours of the day, dividing the days into hours-long shifts. According to a survey published by the Korea Foundation in cooperation with 152 overseas missions on Thursday, the number of Korean Wave fans recorded 156.6 million as of December last year. And the second one was for being the fastest to reach 10 million followers on Instagram (4 hrs 52 min). Well, dont we all? Peacock Busts Through 22 Million Subscriber Mark : Peak Losses In 2023 At $3 Billion, Recording Academy Pushes For Radio Royalties At Star-Packed Awards Dinner, Fox News Ratings At 8PM Drop 50% After Tucker Carlsons Firing, Comcast CEO Has To Answer For Jeff Shell's Exit And Peacock's More Than $700 Million Loss, Tucker Carlson Leaves A Bigger Hole At Fox Than Don Lemon At CNN, Fox News Wins Prime Time Ratings On First Night Without Tucker Carlson, Fox News, CNN And NBCU Navigate Their Own Brutal News. The Philippines has the largest fanbase in the world, accounting for nearly 21% of the overall Army worldwide. Hallyu fans exceed 156.6 million: KF report - The Korea Herald Knowing the number, some people have even cracked jokes like that its enough to make a new country. Army, the BTS fandom . V set two Guinness World Records in December 2021 when his individual Instagram account became the fastest to reach one million and then ten million followers on the platform. Such statements usually come from Kpop stans, or likelier still, from fans of the band (a.k.a. The genre's popularity on the continent is such that MTVs European Music Awards (voted for by European music fans themselves) now have a category dedicated to K-pop. While K-Pops popularity was strongest in East Asia, it has garnered attention in every continent, particularly in Europe and North America. The stars themselves are closely watched and emulated by fans to an astonishing degree. The results were released in March 2021, which also elaborated on the number of BTS fans worldwide in various countries. That is about 15,000 more than expected for an artist with her 85 million followers. But 2018 was Hallyu's most successful year in the country as the number of fans . Then I realised I was a fan. Please do not hesitate to contact me. Company number: 03898053 | VAT number: 754 750710. You'll find the former Falcon products under 'Social Media Management' if you go to 'Our Suite' in thenavigation. BTS V scored two world records in a little over five hours. According to Encyclopedia Britannica, an army generally includes between 400,000 and 1,000,000 soldiers. Korean Foundation for International Cultural Exchange. Subscribe to keep your finger on the worlds pulse. In 2019 Downy Liquid Fabric Softener sold out a 2-month supply of their scent Adorable in one day, because BTS member Jungkook revealed he uses it in an online Q&A. (It's no coincidence that Exo and BTS were the twofanbases who most frequently took out ads in Times Square.). A post shared by K-Pop UK Sales (@kstars722) 21-year-old Hannah, has been a K-pop fan since she saw the video for 2NE1 song 'I am the Best' at a sleepover in 2013. All our latest data stories and insights straight to your inbox, Copyright 2023 Brandwatch. I just kept replaying it but I still in my head was like no I dont like it, its just catchy. "Winning The Top Social Artist Award at the 2017 Billboard Music Awards made many people curious about BTS, which in turn made them want to look them up; it also opened several new doors for the group in the west," he wrote in an email. The ideal entry-level account for individual users. All Rights Reserved. Following them, there are 35% of the respondents believe K-pop is time-consuming. We believe this is something. Along with this, the United States also ranked at #5 for the most K-Pop tweets posted in 2021. Among the metrics measured at Next Big Sound is engagement performance -- in other words, how many times fans are interacting with an artist's account (via Twitter mentions, Instagram likes, etc.) Opinions expressed by Forbes Contributors are their own. We at Brandwatch love data, K-pop, and we definitely love BTS. After a 2016 crackdown on K-Pop by China in response to Korea's deployment of a. (Photo by Jordan Strauss/Invision/AP). As soon as this statistic is updated, you will immediately be notified via e-mail. Bieber saw close to 390,000 mentions in the past week, while he was expected to see right under 100,000. account. K-pop fans - the latest in a long line of pop music fans being vilified and discredited - have regularly been scorned across Internet spaces as an irritant, dropping fancams seemingly without. Heavily . Log in to access your existing Falcon products and data via the login menu on the top right of the page. [Online]. At other times,many of their daily efforts are focused on keeping upsocial media engagement to maintain their strong positions on social media-driven Billboard charts. No matter if its their stage presence, fashion look, singing abilities, or dancing skills. Most band members are in their 20s and inspire a young female audience, with over half of Spotify listeners aged 18 - 24 and 73 per cent identifying as women. googletag.cmd = googletag.cmd || []; Hallyu fans exceed 156.6 million: KF report. And even though the band is currently taking a break to complete a mandatory military service in South Korea, the bands popularity and influence hasnt sloweddown. BTS and their fans -- the BTS ARMY --deftly ended Bieber's six-year streak to win the Top Social Artist Award at theBillboard Music Awardsto the tune of more than 300 million votes worldwide. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 70m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Among so many Kpop bands doing wonders and being at their peak at present, which one do you like the most? There's an entire Twitter account -- BTS on Billboard! - Quora Answer (1 of 3): Worldwide, there are probably dozens of millions, likely including at least 2 million each in Southeast Asia and South America alone. Since the BTS break announcement, the share price of Hybe Co., the agency that manages BTS, has fallen by nearly 25%. After initially attending BTS and Blackpink concerts with her mum, Cat found that the gigs and fandoms could be a great way of bonding over shared interests and making friends. This number should be above 200 million now in 2022 as the kpop industry has only grown. Furthermore, the Army always uses their strength and donates to various social causes such as Covid Fund Relief, Black Lives Matter, and the Ukraine Crisis after being inspired by the group members. , global fans of Korean popular culture, referred to as the K-wave, number some 89 million in 113 countries. Here's a look at how much BTS and Exo over-perform compared to the other acts we've looked at. 19, 2017, in Los Angeles. Super Junior was concluded as the most popular group in Mexico, thanks to their successful push into Latin America, starting with Lo Siento featuringLeslie Grace. Some people are highly obsessed with their idols, even more than their talent. 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The Kpop fandom, according to one survey of nearly half a million BTS fans, is overwhelmingly young (less than 30 years old) and based in countries like Indonesia, Mexico and the Philippines. "There are African American, Hispanic, white, Asian and Middle Eastern fans of K-pop, so conflict between fans can and will happen," he said. The countries which have the most likely Kpop fans are- Malaysia, India, Mexico, Brazil, Thailand, the United States, the Philippines, and Japan. The group broke three social media records in the last month alone, with their Instagram, TikTok, and Twitter accounts becoming the most-followed accounts for a music act on each platform, according to Guinness World Records. You'll see that there is a near-linear relationship between followers and mentions. "BTS always seem to do better and better after each comeback, especially on the charts. Korean Foundation for International Cultural Exchange. Along with this, India also ranked at #9 for the most K-Pop tweets posted in 2021. Consumer Research gives you access to deep consumer insights from 100 million online sources and over 1.4 trillionposts.
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